The new way of collaboration and organization

'Challenges of our time demand new ways of cooperation and organisation, especially in the high-tech manufacturing industry and in family businesses,' argues Alexander van Andel, Associate Partner Boer & Croon.


'In an environment with a large number of stakeholders, you can only make a long-term relationship successful if there is a clear goal, all parties feel heard, concrete agreements are made and everyone is committed to these agreements. If you enter your collaboration with that attitude, you will achieve a result that will last.' Throughout his career, Alexander van Andel has dedicated himself to organising new collaborations where these common goals come together. Alexander is an Associate Partner at Boer & Croon, based in Eindhoven.

The core of the solution

Alexander is captivated by the power and dynamism emanating from the high-tech manufacturing industry and family businesses in Eindhoven and its surroundings. Having worked in various line and programme management positions for almost 25 years, he now helps the manufacturing industry face the challenges of our time as an interim manager. Whether it is drafting and implementing the growth strategy, setting up a new business unit or transitioning to a more sustainable supply chain or circular production, the core of the solution always starts with a clear vision and the way people understand and work together as a team.

Joint approach

´Doing interim assignments is a common thread throughout my career. During my Technical Business Administration studies in Eindhoven, I already did short consultancy assignments. Further on in my career, all my projects were in the field of starting up new teams or organisational units. Sometimes as line manager and sometimes as programme manager. In each role, you deal with a complexity of issues and challenges. These are not only technical, financial or organisational issues, but also cooperation issues; the way in which we work together.' 'This can be within a team and between organisations. For example, between suppliers and customers or between various stakeholders. It is a very interesting issue to see how you can combine all these different interests and arrive at a joint approach to achieve the objective. You achieve that by looking at the other person with a curious eye and empathising with their motivations.'

Process-oriented structuring

'After almost 25 years of employment, I started working for myself. My first assignment was with a SME that had a partnership with ASML to shape its circular ambitions for reusing lithography machines. To fulfil this very ambitious and complex objective, a new business unit was set up to shape production as well as logistics and sales. In terms of content, this was very different from what I did at previous positions, but the way of working was the same. Organising, working together and setting up processes with an eye on high quality requirements; these were all things where I could put my experience to use.'

Cooperation and organisation

'The high-tech manufacturing industry faces major challenges. A battle for talents is taking place. There are raw material shortages, partly due to disruption in the logistics chain caused by corona and the war in Ukraine. Companies are faced with the choice of continuing to go overseas themselves, or produce certain products closer to home. All these factors call for a different way of cooperating and organising. Digitalisation and automation are also added to this. These are huge issues, within a market that is growing out of control.'

Getting things done

Alexander recently decided to join Boer & Croon as an association partner and interim executive. 'The focus is on the high-tech manufacturing industry in the region. This focus is generally pragmatic and that fits Boer & Croon very well: getting things done, organising, implementing and getting results. There are many complex issues that can only be solved if there is good cooperation in the chain, between companies but also between government, regional parties and the business community.'